Palm Beach Athletic Wear Press Release

Palm Beach Athletic Wear is in the news, once again! And, to compliment all the press we have received, we though it best to add a Press Page to our website. To share the latest information with our PalmBeachAthleticWear.com fans and customers. Below is our latest Press Release. To read all of our press or, to find out how to contact Owner and Fitness Accessories Designer, Kristen Lemoine for an interview, visit our new Press Page, here: http://bit.ly/PBAWNews

QUALITY IS KEY TO SUCCESS IN WOMEN’S ATHLETIC APPAREL ONLINE SALES FOR PALM BEACH ATHLETIC WEAR

Women are willing to spend a little extra on their workout apparel. Women are leading more active lifestyles and an increased awareness to the benefits associated with working out and staying fit with a good health and fitness regime is the main reason why Palm Beach Athletic Wear has seen a huge increase in online retail sales during third quarter of business. Women are much more active these days. Their day is a delicate balance between work and family - and conscious about the benefits- both mentally and physically of exercise.

PALM BEACH, FL – August 1, 2011 – Palm Beach Athletic Wear is an online boutique for women that specializes in quality, luxury looks in athletic wear for women, leading the fashion fitness revolution in stylish women’s fitness wear and yoga gear, today announced their emerging success as one of the top online retailers for women’s fitness wear and online retail sales of women’s athletic apparel. Palm Beach Athletic Wear provides Free Shipping with every US order and is quickly emerging as a top name in the women's fitness wear industry.

Women are willing to spend $50-100 on a pair of cute yoga pants because they are more than cute… "They do a lot for the body - smooth out unsightly cellulite and significantly reduce jiggle, no matter how vigorous the activity. Shelling out a few more bucks for athletic apparel goes a long way, though. Our yoga pants or fitness outfit sets will withstand hundreds of washings without losing elasticity or color. The high tech, performance fabrics dry quickly and reduce and eliminate odor. You'll have these yoga pants and fitness wear for years, so your money goes a longer way, in the end." explains Owner and Fitness Accessories Designer of PalmBeachAthleticWear.com, Kristen Lemoine.

Athletic wear has always been predominantly a male oriented market and athletic wear specifically designed for women has been an increasingly hot apparel industry niche. There is a real need for women to buy active wear designed for them and with a little color and a lot of style….exactly what Palm Beach Athletic Wear offers women.

"I can remember when the only place to buy workout clothes was the sporting goods stores geared for men." says shopper Jackie Salisbury.
"Our customers are female between the ages of 16-50, fashion-forward and willing to spend the extra money on high quality active wear that performs best and is specifically designed for a woman’s body. Just because you are going to sweat doesn't mean you have to look frumpy in unflattering sweat pants. Not too long ago I was a manager of a large fitness facility. I noticed many women hesitant to show up and workout because they didn’t like the way they looked but knew they had to start a fitness routine to get to where they wanted to be. After hearing the story over and over again, I knew I wanted to find women’s fitness wear and athletic apparel that would give women confidence in their current physique, to eventually achieve their ultimate goal. You always feel more motivated when you feel attractive," Lemoine explains.

"I wear my yoga pants or fitness capri pants every day," Kristen Lemoine says. "If I'm not wearing my yoga pants to workout in, I'm wearing them under a tunic or sweater with a great pair of boots or flats to keep me stylish throughout my busy day. They are really comfortable and when paired with everyday clothing and some accessories our yoga capris, yoga pants and fitness outfit sets become quite a staple in your wardrobe."

PalmBeachAthleticWear.com has something for every woman - From wild, flare leg, fitness pants with fun embroidered designs to classic, quality made yoga capris that support, lift and make women, no matter what their body type may be, look great. Shoppers love the fact that they can go from the gym to running errands and look great doing it! Palm Beach Athletic Wear also offers Free Shipping with every U.S. order, which keeps customers coming back for more.

With one full year in business under their belt, Palm Beach Athletic Wear, a leading women’s athletic wear online boutique, offers women’s fashion fitness wear from quality, athletic wear name brands, is proud to help women everywhere feel confident and look their best at the gym, fitness and yoga studios and create comfortable looks for women’s everyday active lifestyles, with Free Shipping on all US orders.

Visit Palm Beach Athletic Wear’s website, www.palmbeachathleticwear.com and for the latest news read the blog, www.palmbeachathleticwearblog.blogspot.com
Visit Palm Beach Athletic Wear on Facebook at, www.facebook.com/PalmBeachAthleticWear and Twitter at, www.twitter.com/PBAthleticWear
To subscribe to the Palm Beach Athletic Wear Newsletter, go here: http://bit.ly/FitnessWearMailingList